New & Future Fathers

Gear Up for the Greatest Adventure Yet

Welcome to fatherhood—where every day is a new milestone, every challenge comes with a reward, and every moment becomes a memory worth keeping. Whether you're preparing for your little one's arrival or already navigating the early days of dad life, the New & Future Fathers Collection is designed to support, celebrate, and equip you for this incredible journey.

From ultra-comfortable essentials for sleepless nights to meaningful keepsakes that capture the joy of fatherhood, every item in this collection is made for dads who are just starting their adventure. Whether it’s a laid-back tee that embraces dad life, a cozy hoodie for those late-night feedings, or accessories that make parenting just a little bit easier, you’ll find quality, comfort, and a touch of humor—because every dad needs a great dad joke up his sleeve. This is more than just apparel—it’s a celebration of the journey ahead. So whether you're counting down the days or already knee-deep in diapers, Hammer & Rattle is here to remind you: you’ve got this, Dad.

Advice for New Fathers

Becoming a dad is exciting, overwhelming, and amazing all at once. Here are a few simple tips to help you along the way: Be Present – Spend time, hold them, and enjoy the little moments. Support Your Partner – Teamwork makes everything easier. Go with the Flow – Expect surprises, stay patient, and embrace the chaos. Bond Your Own Way – Talk, cuddle, sing—whatever feels right. Your baby already knows your voice and loves you. Take Care of Yourself – Rest when you can, eat well, and don’t be afraid to ask for help. Capture the Moments – Take photos, write down memories, and enjoy every stage—it goes by fast. Trust Yourself – There’s no perfect way to be a dad. Love them, show up, and know you’re doing great.

You’ve got this, Dad!

Why Choose Hammer & Rattle?

At Hammer & Rattle, we’re more than just a clothing
brand, we’re parents too. We understand the highs, the chaos, and the
beautiful everyday moments of raising little ones. That’s why everything we
create is made with parents and children in mind, blending style, intention and love wit purposeful design and real-life functionality.

Style Parents Love, Kids Approve

Our designs are made for you, the parent, but with your child in mind. Comfortable, modern, and playful enough to bring a smile to your little one’s face.

Designed for Development

Our high-contrast graphics aren’t just eye-catching; they support your baby’s
visual development. Backed by pediatric research, these designs offer
intentional stimulation for growing minds, all while looking great on you. Shop our High-Contrast Collections to purchase these specially made designs.

Made for the Demands of Parenting

With classic and casual fits, and soft, comfortable materials our apparel is built for all-day comfort, from diaper changes to park play to bedtime stories.

Rooted In the USA

We are proudly based in Durham, North Carolina, USA. We offer a growing
line of products made or assembled in the USA, including our polos, dresses,
and candles. As we grow, we're committed to expanding domestic production even
further.

Giving Back Matters

We believe supporting families goes beyond what we make, it’s about what we give. Every year, we donate a percentage of our profits to organizations like No Kid Hungry, helping ensure that children and families across America have access to the food they need to grow, learn, and thrive. Because no child should have to face hunger.

Thank you for being part of something bigger.

No Child Labor

The majority of our garments are WRAP-certified, ensuring no child-labor, responsible manufacturing practices and fair labor standards.